EA rolls out Advertising platform to let companies market "directly into gameplay"
US publishing giant Electronic Arts is launching EA Advertising, a new platform that allows brands to market directly to consumers via gameplay.
US publishing giant Electronic Arts is launching EA Advertising, a new platform that allows brands to market directly to consumers via gameplay.
Both kratom and one of its active components, 7-OH, have opioid-like effects and are widely available across the US. As health secretary RFK Jr. aims to get 7-OH banned, proponents of both are fighting.
Takashi Iizuka, the producer on Sega's Sonic the Hedgehog franchise, has said that AAA developers can take lessons from how indie studios operate.
Even the aging iPhone 11 will feel a little more responsive soon, thanks to improvements in an unsung iOS feature.
UK video games trade body UKIE has welcomed the government's decision to classify video games as being distinct from social media, as a ban on the latter for under-16s is set to be introduced.
In recent months hackers have attempted to extort money from porn stars with big followings, in some cases filling their feeds with pro-MAGA and crypto content.
A new report warns that Miami, Kansas City, Philadelphia, Dallas, and Houston could be particularly hot places to play during the 2026 World Cup.
The federal government is planning to let a rule regulating federal data center operations sunset in September with no replacement.
Tech giant Microsoft is reportedly considering spinning off Xbox as a separate entity or restructuring the games division as a wholly owned subsidiary.
The UK government is introducing a ban on social media for children and a minimum age for some chatbots in an attempt to shield young people from dangerous corners of the web.
Rank One, whose board includes a former CIA deputy director and a former FBI science chief, supplied face recognition to Meta for internal development of its smart glasses app.
At the very moment that tens of thousands of workers are being shown the door, a small cohort of AI insiders is becoming wealthy on a scale that's hard to comprehend.
Orbio announces $21 million Series A in round led by Dawn Capital.
JPMorgan can't be pleased by any of this.
The U.K. seems to be following Australia's lead in banning a wide swath of social media for teens.
Startups are trying to "ride that SpaceX IPO wave."
Welcome back to TechCrunch Mobility, your hub for the future of transportation and now, more than ever, how AI is playing a part.
The new Sonos Play can act as a portable speaker inside and outside your home.
When you need something that’s as mannishly masculinized as you can get for the Man™ in your life, we have you covered.
From smart apps and planters to unique tools, these gifts will turn even a black thumb into a next-level plant parent.