PlayStation 5 unit sales in the United States dropped 58% year on year in May, according to Circana, reaching their lowest May total since 2000. Xbox unit sales, meanwhile, reached their lowest ever recorded figures for May, dropping 12% year on year.
The great hardware pricing crisis may feel like it's been going on for ages, but in truth, its full effects have only been felt in certain specific consumer sectors so far. If you're directly shopping for PC components like RAM or SSDs, you know just how bad things have become; people in the market for things like SD cards or USB sticks may also have seen some jaw-dropping prices lately.
Axel Fälth and Linn Stjernlöf of Mi5 Communications share over two decades of experience within PR and marketing in the tech and games industry, and have worked with clients including Raw Fury, Ubisoft, Sega, Low Drag Labs, IO Interactive, Bethesda, and Krufs Productions.
The CEO of Epic Games, Tim Sweeney, has said that Valve's decision to have disclosure labels for projects on Steam that make use of AI is "really irresponsible".
Microsoft has announced that it is increasing the price of Xbox worldwide from August 2, blaming increased costs for console storage and memory. The 512 GB models will increase by $100 and the 1TB model will increase by $150; the 2TB variant will be withdrawn. The company did not immediately confirm pricing for non-US markets.
Just before Summer Games Fest kicked off, Paramount Skydance announced it was merging its video games divisions into a new entity called Paramount Games Studio.
The Nintendo Switch 2 helped US physical games spending see its first year-on-year increase since 2009.
The organisers of the Game Republic New Horizons conference have announced the first speakers to take to the stage in its Investor Zone.
The CEO of chip giant Micron, Sanjay Mehrotra, has said that the AI-fueled global RAM and NAND shortage will continue through 2027 and "improve gradually" the following year.
The CEO of FromSoftware parent company Kadokawa Corporation, Takeshi Natsuno, has retained his position after an activist investor group tried to oust him.
Sony is seemingly enforcing "stricter guidelines" by cutting ties with alleged "shovelware" publishers like the Brazilian-based Afil Games.
RuneScape developer Jagex has announced two publishing partnerships to bring RuneScape: Dragonwilds to Japan, South Korea, and South East Asia.
Denmu is a new investment firm with $50 million to play with. The organisation was founded in 2025 by general partners Ryan You and Michael Fan, who act as the firm's CEO and creative director, respectively. Both coming from an investment background, including some shared time at VC firm Galaxy Interactive, they felt that the financial options available to developers weren't right for every project.
With a release date committed to and huge sales guaranteed, one of the last big questions around GTA 6 was the price tag. Today, we received the answer: $79.99 for the standard edition, and $99.99 for the ultimate edition, with the physical editions coming with not a disc but a download code.
We already know the GTA 6 release date, and now we know how much it will cost – a slightly elevated but not unprecedented price of $79.99, with a $100 special edition adding a series of additional content to the single-player game. We also know that it will be paying lip service to the notion of a physical release, with the boxed version containing only a code to download the game.
Update, June 25: The pricing for standard and ultimate editions of GTA 6 in other territories has been announced:
New research suggests that direct-to-consumer (DTC) spending on mobile was around $17 billion in 2025.
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